Latitude 40 Digital is a full-service marketing agency led by Drew Dawson and backed by True North Holdings. We exist to help businesses simplify their marketing, automate their workflows, and scale with confidence.
From startups and franchises to growing local brands, we partner with clients who are ready to stop guessing and start growing—with systems that actually work.
Local service businesses
Franchise groups
Healthcare and clinics
We combine strategy, creative, and automation into one unified marketing engine. Our services cover everything from branding and paid advertising to CRM integration, AI voice agents, and multi-location campaign support.
Whether you need a complete marketing system or just a smarter way to follow up with leads—we make it easier to grow without adding more complexity to your business.
Latitude 40 is powered by True North—an operations-driven investment company focused on growth-stage brands. That means we don’t just understand marketing—we understand what it takes to scale a business from the inside out.